LIGHT PROVISIONS
Relaunching a brand with a spark
Started in 2015, Light Provisions is a boutique candlemaker in Colorado who hand-pours seasonal collections of candles that have developed a devoted following. After undergoing an initial product redesign, they needed to relaunch their store, expand their brand and show their light to the world.
Services
⛛ Brand Consultation
⛛ Brand Management Systems
⛛ Brand Design
⛛ Website Design + Content Strategy
⛛ Copywriting
⛛ Production Management
Brand Development
Starting from a gorgeous identity designed by Cleo of M+Studio, we developed the brand design system and messaging platform across website, social media and packaging elements.
We expanded the brand design with custom illustrations, additional typefaces and colorways as part of a redesigned packaging system being launched in 2024.
BRAND MANAGEMENT
One of the keys to successful brands is completely behind-the-scenes: a brand management system.
We built their brand kit — what we call the digital ecosystem of guidelines, brand assets and tools that make marketing, communicating and product design consistently excellent, as well as efficient and sustainable to manage for a small team.