Trade & Post

A safe place to trade.
A good place to post.

▵ Brand Identity
▵ Print & Marketing Design
▵ Apparel

Nestled right on the main drag in Del Norte, Colo. (pronounced “nort”) Trade & Post calls itself a general store, but it’s really an everything store, in the best possible way: record shop, bottle club, camp snack emporium, doors-always-open-except-when-its-closed social club and one helluva live music venue.

We helped them lean in to their true identity as the offbeat heart of a small town, with big personality. The brand design is for folks who like their adventures a little dusty, their tunes a little crackly, and who like their logos forged in steel.

Multiple graphic design elements related to brand identity for 'Trade & Post' in Del Norte, Colorado, including vertical and horizontal wordmarks, a brand icon, social media profile icon, icon badge, and textual descriptions.
Event poster divided into four columns advertising a series of events at Trade & Post in Del Norte, Colorado. The first column promotes happy hour with $1 off draft beers and free pickles, daily from 3:20 to 5:20 except Tuesdays. The second column announces live music by Nearly Dead Records. The third column advertises live shows with RSVP, featuring a young girl playing an electric guitar. The fourth column promotes a cheese and beer flight event on Thursday, February 13 at 6:30 PM, costing $40 per person, with a link to tradeandpost.com.
Four concert flyers for Shawn Hess with Logan Culiver, featuring a black and white portrait of Shawn Hess in a straw hat and glasses, set against a decorative floral background. The flyers are in different pastel colors: white, green, yellow, and gray, with event details including date, September 30 at 7:00 PM, RSVP only, and location in Del Norte, Colorado.
Promotional graphic featuring two posters for Trade & Post store in Del Norte, Colorado. The left poster shows a young person playing guitar with text promoting live music and social club events. The right poster advertises records, bottles, and goods with a large vinyl record image and bold text for a general store.